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CHAPTER THREE:
BENCHMARKING LEARNING PARTNERSHIPS*


Partnerships are a major determinant of vitality for the TYI. They provide access to new ideas and practices needed to keep the TYI up-to-date. They also bring human and material resources to TYI programs. Partnerships can take many forms, ranging from cooperative courses to complex research and development agreements. They also involve many different individuals and organizations which serve to enrich the offerings of the TYI, leverage the TYI's resources, and provide synergies to all of the partners.

Site Selection

The design specifications described in NDTYI served as the basis for selecting the benchmark site relating to learning partnership. The design specifications for learning partnerships are shown in Exhibit 2.

Fox Valley Technical College (FVTC) was selected for study in relation to learning partnerships because it particularly focuses on the following NDTYI design specifications:

  • Enhances the Learning Experience: Partnerships at Fox Valley Technical College add value to the learning experience in several ways such as increasing available resources and providing linkages to the community.

  • Provides Mutual Benefit: Partners at FVTC are both benefactors and beneficiaries through the partnership activities. All of the partners have some of their needs met through involvement in the partnership.

  • Bridges Cultures: Through partnerships at FVTC an understanding develops regarding the values, policies, and practice of all partners and ways they can work together effectively.

  • Leverages Resources/Results in Synergy: Partnerships at FVTC result in additional resources/results for each partner. Although traditional funding mechanisms might permit the institution to continue business as usual, collaboration with outside partners increases both the quality and the quantity of educational services.

  • Impacts the Entire Community: Partnerships at FVTC reflect the dynamics of community with its local, state, national, and international dimensions.

Exhibit 2
Design Specifications for Learning Partnerships

* Aligns with Learning Context, Signature, Outcomes, Process, and Organization: Partnership characteristics follow from and reinforce the design specifications for previous design elements.
* Enhances the Learning Experience: Partnerships add value to the learning experience, for example, by making it more authentic; providing opportunities to integrate subject matter areas; ensuring access to up-to-date technology; developing relationships with future coworkers; opening up new sources of knowledge; and leading to smoother transition from education to work, family, and community life.
* Provides Mutual Benefit: Partners are both benefactors and beneficiaries through the partnership activities. All of the partners have some of their needs met.
* Includes all Stakeholders: The portfolio of partnerships provides opportunities for all of the key stakeholders to be involved and benefit from learning experience. Assertive action ensures representation across age, gender, socioeconomic, geographic, and cultural background.
* Bridges Cultures: There is attention to developing an understanding of the values, policies, and practices of all partners and ways they can work together effectively.
* Leverages Resources/Results in Synergy: Partnerships result in additional resources/results for each partner or the same results for reduced resources--one plus one adds up to more than two.
* Provides Many Ways of Contributing: Partnership building is open and encourages multiple ways of adding value to the learning experience such as sharing risk, communicating standards, teaching and mentoring, providing support services (e.g., child care, transportation, subsidized income, or tutoring), giving equipment, and providing scholarships.
* Builds Supporting Infrastructure: Partnership-related strategies focus on sustaining alliances and the widespread responsibility to build new partnerships when and where they are needed. Developing a supportive infrastructure means opening up opportunities for good communications, establishing trust, involving all staff, providing ongoing training on partnerships, removing policies and practices that provide disincentives for partnerships, engaging in continuous quality improvement of partnerships, encouraging both formal and informal agreements, and ending partnerships graciously.
* Impacts the Entire Community: Partnerships reflect the dynamics of community with its local, state, national, and international dimensions. There is serious and strategic attention to stewardship of the community through partnerships.

The benchmarking study of FVTC included a site visit over a two-day period of July 21 and 22, 1997, and involved a comprehensive tour of all facilities on the Appleton, Wisconsin campus. The visit included a tour of businesses and industries that are located directly adjacent to the D. J. Bordini Conference Center. Personal interviews were conducted on the campus with key personnel which included the following persons: H. Victor Baldi, President; Martin Gentz, Vice President of Instructional Services; and Virgil Noordyk, Economic Development Manager.

Site Background

Fox Valley Technical College has two campuses and five regional centers which serve a five-county geographic region in northeast Wisconsin. According to the 1990 census, the region has a population of approximately 381,000 people and is home to approximately 10,500 businesses. Almost 90% of the businesses in the service area employ less than twenty workers and only eighty employers have more than 250 employees. In addition, there are 5,560 farms in the area. Thus, the service area is nonmetropolitan and is more rural in respect to the larger population centers in the state.

FVTC is one of sixteen postsecondary educational districts in the state of Wisconsin. Generally speaking, these individual regional education districts receive approximately one-half of their annual budget revenue from local government and less than 20% of their revenue from state aid. The balance of their revenue comes from student tuition/fees, institutional revenue, and miscellaneous revenue. FVTC generates approximately 15% of its operating revenue from the institutional revenue category, which largely consists of monies generated through contract revenue (i.e., customized training).

Considering the demographics of the area and the fact that in 1995-1996 FVTC customized training activities generated approximately 6 million dollars in revenue, it is clear that partnerships are central to the financial health of the college. According to FVTC's actual 1995-1996 budget figures, the program fees (student tuition) budget category brought in slightly less than 5 million dollars in revenue ($4,981,975) and approximately 8.1 million dollars in state aid. Thus, customized training is an extremely important source of revenue to FVTC.

FVTC is part of the fabric of the community it serves. The college has formed partnerships with employers, agencies, and other educational institutions (both public and private) within the community, the state, and nationally.

Process Objectives

FVTC (1997-1998a) is open and direct in its commitment to building and maintaining the community's workforce as expressed in the college's mission statement:

The mission of Fox Valley Technical College is to help individuals reach their potential by providing cost-effective education and training for employment. We seek to build and maintain an effective and diverse work force that supports the economic growth and stability of our communities. (p. 4)

The mission statement indicates that the college focuses onthe economic well-being of the local community as a key ingredient in its educational delivery plan. It further reinforces this commitment in the document "Strategic Directions Through 2001." All four of the strategic directions identified in this document are student focused; two of the four strategic directions recognize internal and external customers, market relevance, and the need to address unmet customer needs.

In addition, FVTC (1995-1996a) seeks to "develop and expand its information technology infrastructure to permit maximum linkages with its internal and external customers." Partnerships are considered a necessary component of the college.

Key Features

FVTC has built its partnership base by implementing a series of successful strategic plans focused on developing and maintaining partnerships. The FVTC Strategic Business Plan for Economic Development Contract Services (1995-1997) provides a five-year plan for contract services delivered by the college. The strategic plan includes a general description and specific details of contract services provided by the college. In addition, the college provides its partners with a guarantee of quality in the contracted services it provides. If agreed-upon client requirements are not met, services are redone at no charge to the client.

The key features of FVTC partnerships are as follows:

  • Involving traditional day school faculty in the delivery of customized training. (Approximately 75% of the day school faculty teach customized training courses.)

  • Recognizing that customized training can enhance the college's operating revenue (and then making it happen).

  • Adhering to a master strategic plan focused on developing and maintaining partnerships.

  • Utilizing strong citizen advisory committees, including listening to and implementing their ideas.

  • Researching customers to find out what they need and want from the college.

  • Specially designed buildings (D. J. Bordini Conference Center in Appleton, Wisconsin, and S. J. Spanbauer Center in Oshkosh, Wisconsin) on both campuses that target specific industry training needs. The college has three such centers to enhance educational delivery and communications capabilities.

  • Perceiving students as customers.

  • Committing to achievement of total customer satisfaction.

  • Supporting administration that understands the importance and relevance of customer training.

  • Generating win/win situations between partners. (FVTC, 1995-1997)

FVTC (1995-1997) has a long history of working together with a variety of businesses within its service area and prides itself on its relationship with business and industry. Thus, when the State of Wisconsin established a commission to make policy recommendations on the development of a quality workforce in the state, FVTC was off and running with its already well-developed, industry-customized training program.

Among the college's quality and productivity enhancement activities is its partnership with the Quality/Productivity Resource Center (Q/PRC), a nonprofit entity, that is housed at the D. J. Bordini Conference Center on the Appleton, Wisconsin, campus. The Q/PRC controls and operates a specially designed media resource area in the D. J. Bordini Conference Center. This resource area houses a cutting edge collection of quality and productivity literature and other resources. The resource center is available to Q/PRC members and also to the staff and students of FVTC. The value and interest generated by the Q/PRC is borne out in a 1993 survey of Training Director/Operations Managers at 435 companies querying them on their awareness and interest in the technical assistance offerings of the college. The Q/PRC was the top-rated service (rated #1 by 39% of the respondents) according to the survey (FVTC, 1995-1997, p. 41).

The Wisconsin Center for Industrial Competitiveness - Northeast (WisCIC/NE) is a joint collaboration between FVTC, other area technical colleges, Milwaukee School of Engineering, Wisconsin Department of Development, and private consultants. This particular "consortium provides comprehensive assessment services and leadership to business and industry through a proactive network designed to enhance productivity, competitiveness, and profitability" (FVTC, 1995-1997, p. 9). The focus remains on the college's continuing ability to form partnerships and consortiums with a wide variety of companies, organizations, miscellaneous industries, and other educational institutions that have the common desire to improve their own organizations and help others while helping themselves.

FVTC's formal entrance in August of 1996 into the Wisconsin Manufacturing Extension Partnership (WMEP) is an expansion of its continued goal of providing services to a larger audience. Previous partnerships with a variety of agencies and industries had provided the college with a long list of capabilities (both expertise and high technology equipment) that could be directly attributed to the college's successful partnering efforts with business. WMEP is a collaborative public-private partnership with the expressed interest of promoting the competitiveness, strength, productivity, growth, and innovative capabilities of Wisconsin's small and medium-sized manufacturers. The affiliation with WMEP-Northeast continues to add both financial resources and additional educational expertise to an already formidable array of services (WMEP, 1996c).

The WMEP-Northeast consortium consists of the following membership:

  • Lakeshore Technical College, Cleveland, Wisconsin

  • Mid State Technical College, Wisconsin Rapids, Wisconsin

  • Moraine Park Technical College, Fond du Lac, Wisconsin

  • Northeast Wisconsin Technical College, Green Bay, Wisconsin

  • University of Wisconsin, Madison, Wisconsin

  • University of Wisconsin, Green Bay, Wisconsin

  • University of Wisconsin, Stevens Point, Wisconsin

  • University of Wisconsin Extension

  • Milwaukee School of Engineering

  • Wisconsin Department of Development (WMEP, 1996b)

In addition, the headquarters for the new consortium will be the D. J. Bordini Conference Center located on FVTC's Appleton, Wisconsin, campus. A number of services are available to small and medium-sized manufacturing firms through WMEP. These services include simple assessments and benchmarking of current operations, developing human resource programs, evaluating new technologies, and working with client firms to develop and carry out manufacturing strategies to improve efficiency.

WMEP is now part of a network of 60 National Institute of Standards and Technology affiliated manufacturing extension centers in the United States (WMEP, 1996c). The National Institute of Standards and Technology is connected with the U.S. Department of Commerce. Thus, this recent partnership extends the college's reach into 42 states and territories. In essence, this affiliation further enhances the college's ability to make available a greater array of services that are designed to be client-driven, and link small and medium-sized companies needing assistance with public and private sources of expertise. This effort is in keeping with the college's Board of Trustees policy related to "Governance Commitment," which lists as one of six core values, "Collaborative Partnerships."

FVTC (1995-1996a) has also developed a number of other successful partnerships, resulting in leveraged resources for the college and mutual benefit for all partners. These partnerships include the following:

  • Flexographic Press/Corrugated Printing Press Industry: Major manufacturers of high tech, high speed printing presses have contributed several million dollars of state-of-the-art mass production printing press equipment to the college. This partnership is located in the D. J. Bordini Conference Center in Appleton, Wisconsin, and it is probably one of the most sophisticated two-year college training facilities in the nation.

  • Indentured Apprentice: In the 1995-1996 school year, FVTC led the state in indentured apprenticeship enrollments (approximately 10% of the entire state's enrollment). This appears to be a direct result of the college's strong relationship with the state's unions.

  • Federal Grants: FVTC has received four million dollars in federal grants from the U.S. Department of Justice. These grants include $1.2 million for "Youth Focused Community Policing" and $750,000 to provide "nation wide training to law enforcement and other professionals assigned to cases of missing and exploited children" (p. 8).

Impact

In FVTC's (1995-1996a) case, its financial statement and annual report confirm its success in delivering cost-effective training. In 1996, the Institute of Higher Education at the University of Florida named FVTC as a finalist in their Bellwether Awards Competition. The college was one of nine TYIs in the nation to be nominated in the "planning, governance, and finance" category. Mentioned specifically in regard to the award was a project/grant program that internally funded "full-time faculty's creative projects for enhancing the teaching/learning environment" (p. 9).

It becomes increasingly obvious that FVTC (1995-1996a) recognizes the entire teacher-student learning relationship and places value on technology innovation, the teacher, the facility, and the student. This is further developed by the Board of Trustees in its policy related to "Governance Commitment." In this commitment, the Board points out the following core values: integrity, collaborative partnerships, innovation, continuous improvement, customer focus, and diversity. True partnerships must be designed in ways that all partners are winners as a result of the partnership.

Furthermore, the importance of partnerships and outside collaboration is very apparent in the college's overall enrollment (FVTC, 1995-1996a). According to enrollment figures released by the college, customized training/contracting has produced an average of almost 400 FTEs on an annual basis each of the last five years. In the 1995-1996 school year, FVTC produced more FTEs by contracting than any other technical college in Wisconsin and more than doubled the revenue generated ($6,004,251 to $2,782,882) by the next closest ranking technical college in Wisconsin.

Future Directions

It is anticipated by the college leadership that FVTC (1997-1998b) will continue to evolve its partnerships. In 1997-1998, the college plans on moving into a shared facility with Lakeland College, which, in turn, contributes to its expansion of partnerships within higher education. Continued participation and new added ventures in interactive television (ITV) is an expanding area for the college. For example, in 1997-1998, the college's commitment to K-12 School/College Alliance for Distance Education (KSCADE) fiber-optic leasing and ITV classroom will continue the sharing of ITV among high schools. It is apparent that the college will continue to find new business and industry partnerships, but will also supplement these high profile and usually immediate financial providers with other educational partners. FVTC is committed to the pursuit of quality, both on the inside and as an educational partner and provider to others.

Design Implications

Both public and private TYIs across the United States are faced with the dilemma of how to best serve their respective community's needs. Our fast changing economy dictates that the truly successful TYIs monitor their communities to identify new challenges, opportunities, and potential new partners. Business and industry has the ability to contribute needed resources to TYIs. TYIs can contribute to meeting the needs of employers by providing education for a quality workforce. Collaborative relationships between TYIs and employers are important for the vitality of all partners and the community as a whole.

The following design implications appear warranted on the basis of the benchmarking study of learning partnerships at FVTC:

  • Increase Revenues: Learning partnerships can provide a significant source of funds to increase and/or stabilize the budget of a two-year institution of higher education. Partnerships can produce a multiplier effect for local, state, and federal public funds.

  • Develop Community: Learning partnerships can be used to focus economic and social development, create synergy among available assets, and reveal new opportunities for communities (and institutions).

  • Focus on Quality: Lasting learning partnerships are built by providing high-quality, dependable educational services.

  • Respond to Needs: Learning partnerships need to be client-driven, with constant checking for satisfaction and quick response to changing requirements.

  • Build Infrastructure: Learning partnerships are based on good communications, clear expectations, and trusting relationships. All of these depend on having a supportive infrastructure with active informal information networks, decentralized authority, and flexible organization.

  • Involve All Staff: As more and more staff are involved in successful partnerships, the use and benefits of partnerships become a part of the institution's culture and way of day-to-day operation.

  • Generate Mutual Benefit: Finding win-win relationships is a key to sustaining lasting partnerships.

  • Expand Geographic Boundaries: Learning partnerships that make use of regional, state, national, and international opportunities can sometimes significantly enhance the benefits of collaborating.

  • Make a Part of Strategic Planning: Learning partnerships need to be planned for in a serious and foresighted way. Many partnerships need a long time to build into productive relationships. Institutional needs must be put on a planning time horizon with partnership building.

Contacts

Study Author

G. David Sayre, President, Perry and Sayre Associates, LLP, 8855 Kibirnie Terrace,
Brooklyn Park, MN 55443, (612) 493-9051

Site Contact

Martin Gentz, Vice President of Instructional Services, Fox Valley Technical College,
Appleton Campus, 1825 N. Bluemound Drive, P.O. Box 2277, Appleton, WI54913-2277, (920) 735-5600


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